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Benefits of a t-shirt campaign

Benefits of a t-shirt campaign

How to raise money without spending money

T-shirt campaigns are very versatile. Because it is a pre-sale, it means you do not have to purchase any product in advance. This eliminates any financial risk to you or your organization. I will you show a few examples of campaigns and the benefits of each one.

Non-profits/Charities

This is a no-brainer. Animal rescues and clinics, sanctuaries, to cat cafés can easily raise funds by running a campaign. Most of these organizations have a strong following of people who are dedicated to their cause. These organizations rely on donations from their supporters to continue the service they are providing to the community. Even if a campaign only sells 60 t-shirts, a check for $500+ is always received with open arms. See a sample payout schedule. The spreadsheet sent to the organization at the end of the campaign will add names to your marketing list.

Animal Allies, Inc. Spartanburg, SC

Schools

If you are a school administrator, teacher or even a coach, getting t-shirts printed can be a nightmare. Sending home flyers, collecting money, and distributing the shirts takes a lot of time and a lot of communication to individuals. A well planned t-shirt campaign will eliminate this trouble because we collect all the money and data. A countdown timer will close the campaign and the orders will be produced. The schools can choose to receive this as a bulk order or the shirts can be shipped individually. If it is shipped in bulk, a spreadsheet will be provided for distribution. The spreadsheet will contain extra data captured during the purchase such as Student Name, Grade and Teacher. See the example below.

example of fields to fill in on a product form
Customers are forced to fill out the fields that will appear on the order spreadsheet.

Remember, your school can set the price of the shirt above the cost to earn commission on each sale.

Churches

Trying to raise money for your food bank or other community services? A sizeable congregation can raise money with a campaign. The members of the church get a t-shirt to wear with pride knowing they supported the efforts of the church. Printed and shipped as a bulk order can maximize the payout to the church because the buyers are not paying for the shipping and packing costs. The lower cost means a bigger payout.

A shirt sold to each member of the church can raise money for your community projects

Social Media Influencers

Social media influencers with a large following have a huge opportunity to sell t-shirts to their fans. They already have a captured audience waiting to see their next post. Often times we see these influencers collaborating with other entities to get even more exposure. These campaigns can bring in a lot of revenue in a short time. We do all the fulfillment and shipping so the only worry the influencer has is getting a paper cut from the payout check.

Social media influencers have great potential to sell through their channel

Bottom Line

We are always rising to the challenges new customers bring. The websites we build for the t-shirt campaigns are similar but also uniquely tailored to the needs of the client. That is where our company shines. Because we do everything in-house from start to finish, we have complete control of the process. Call us with your special needs on our direct line. In fact, we love to speak to our clients. After all, we are partners.

For more information, check out the links below:

Get the ball rolling

T-shirt Fundraising Made Simple

No-Risk T-shirt Fundraising Guide

How to Promote Your T-shirt Fundraiser

Email us

Mike Hoey is the Business Development Manager at All American T-shirt Co. He has 30 years of experience in garment embellishment production. He has worked for Adidas, Delta Apparel, and is a military veteran having served in the 82nd Airborne Division.

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